Good health starts with choice

More opportunities to make the healthy choice means better outcomes for your members.

Promises delivered. 

Member-driven innovation.

Always seeking to do more for your members, we strive to deliver the benefit options they want and need. 

Simplify the path to health. 

We make it easy for you to select benefits that can help reduce barriers and provide options that empower your members to make healthier choices. 

Forward for the long haul.

Believing long-term health is a series of daily decisions, we design programs that support steps members can start taking today—and keep taking tomorrow. 

Over the counter product examples showing food and health items.

Strengthen your plan with OTC and food options. 

Whether you’re looking to offer over-the-counter basics or a more robust plan that includes healthy food benefits, we’ve got product options that will fit seamlessly into your plan.  


Deliver tools to pursue better health with Ready Set™

Containing thoughtfully selected items to help members reach defined health objectives, Ready Set includes guidance/tips to increase adoption of new habits. Kits can be added to your plan at any time and equip members to take charge and pursue better health. 

Ready Set™ Prevent Care Kit delivered by FirstLine™ Benefits
Ready Set™ Prevent Care Kit

Some clients we work with.